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San Diego Startup Week 2018

Babak Forutanpour

The Brilliant Co.
Head of Product and Strategy
Greater San Diego Area

TheBrilliantCo.com

Babak has over 25 years experience designing technical systems that delight. His research has been awarded over 110 patents, credited in 4 feature films, and his product inventions have been seen on ABC's The Toy Box and NBC's Today Show, CBS and Fox Morning News, Gizmodo, Inc., and Star Magazine. He also run The Brilliant Co. where currently in development are The Wrinkle Out Hanger, TILTD, The Tooth Diary, ONEderball, Original Magic Steamer, The Baker Buddy, BALNCD and KLEANflops.

10:15am PDT

Inside the Psychology of Successful EntrepreneursALMOST FULL Golden Hall - Breakout AJabez LeBret

11:30am PDT

Startup Marketing & Sales 1+1=3LIMITED SEATING Golden Hall - Breakout AJeremiah Gardner

2:00pm PDT

Startup Marketing & Sales Win-Win (part 1)WAITLIST OPEN Copper Room - 228Jeremiah Gardner • Gary Hoffman • Victoria Lakers • Justin Ramers • Adam Riggs-Zeigen • Emily Rotolo • Debra Scheufler • Chris Stock

3:15pm PDT

Tacos with TanerLIMITED SEATING Downtown WorksTaner Halicioglu

6:00pm PDT

Opening party Hard Rock Hotel San Diego

9:00am PDT

Aligning Your New Brand For Future SuccessWAITLIST OPEN Terrace Room - 209Leah Kerrigan Prehn

10:15am PDT

Effective Sales Storytelling - Story Selling!ALMOST FULL Golden Hall - Breakout AChris Stock • Dave Franco

11:30am PDT

Startup Branding: Developing Your Brand Strategy to Get Market TractionALMOST FULL Golden Hall - Breakout ADean Hollander

1:00pm PDT

Founders PanelLIMITED SEATING WeWorkRyan Berman • Liberty Bernal • Mika Leah • Adam Riggs-Zeigen • Dmitry Shapiro

2:00pm PDT

It’s not stalking; it’s research: Watching your user in their real life environmentALMOST FULL Silver RoomJessica Sweeney • Babak Forutanpour • Tara Jensen • Julie Morgan • Teena Singh

6:30pm PDT

Fireside Chat with Arlan Hamilton & Liane ThompsonLIMITED SEATING Golden Hall - Main StageArlan Hamilton • Liane Thompson

7:30pm PDT

Getting Funded: With The Area’s Top Women InvestorsLIMITED SEATING Golden Hall - Main StageVictoria Lakers • Ellen Chang • Arlan Hamilton • Jenn Kercher • Allison Long Pettine • Caitlin Wege

9:00am PDT

Startup Selling Strategies & Finding Product-Market FitWAITLIST OPEN Copper Room - 228Hillary Anne • Michael Jogoleff • Eric Raszewski • Joey Wilder

10:15am PDT

Startup Team Leadership for Scaling A BusinessWAITLIST OPEN Copper Room - 228Gary Hoffman • Hillary Anne

11:30am PDT

Funding for Early Stage StartupsLIMITED SEATING Golden Hall - Breakout ARachel Eva • Carlos Heredia • Isaac Ramirez

2:00pm PDT

Rapid Product Development through IterationWAITLIST OPEN Glass RoomMarkus Roggen, M.D. • Taylor Trah

3:15pm PDT

Common Legal Traps for New FoundersALMOST FULL Terrace Room - 207/208Kristen Knepper • Patrick Klingborg • Autumn Moody • Mustapha Parekh

6:30pm PDT

Boss Battles: Live Entrepreneurship Game ShowWAITLIST OPEN IDEA1Lamin Turay

7:45am PDT

Brandathon Kickoff - Basics of BrandingLIMITED SEATING Golden Hall - Breakout AVictoria Lakers • Michelle Mink • Marlino Bitanga • Rebecca Tall Brown • Amanda Guse • Tom McFadden • Allie Moreno • Ilo Neukam • Leah Kerrigan Prehn • Heather Roth • Mike Savacool • Steve Secviar

9:00am PDT

Choosing Your Unique Path for Passionate EntrepreneursALMOST FULL Terrace Room - 207/208Sat Wilensky • Silvia Mah

10:15am PDT

Destroying Your Startup in Five Easy Steps - Marketing & Sales MistakesALMOST FULL Golden Hall - Breakout AGary Hoffman • Hillary Anne • Justin Ramers

11:30am PDT

TOWN HALL MEETING: San Diego Startup Ecosystem- Where are we and where do we need to be?LIMITED SEATING Golden Hall - Breakout ANeal Bloom • Autumn Moody • Brant Cooper • Silvia Mah • Briana Weisinger • Andy White

12:45pm PDT

M&S Track Brown Bag Lunch Workshop: Marketing & Sales MentoringLIMITED SEATING Golden Hall - Breakout AAdam Corey • Gary Hoffman • Chris Stock

1:00pm PDT

Mixology 101LIMITED SEATING WeWork

2:00pm PDT

How to Move Your Idea Forward: Prototype It!WAITLIST OPEN Silver RoomElina Kim • Syp Siligato

4:30pm PDT

Unknown Big Wins in San Diego Golden Hall - Main StageNeal Bloom • trevor klein • Christine McDannell • Gioia Messinger • Shayne Skaff

6:00pm PDT

Founders Fight Club & Closing Party! IDEA1Regina Bernal • Brant Cooper • Ashok Kamal • Victoria Lakers • Chad Trytten

9:00am PDT

Avoid Lawsuits Like the PlagueWAITLIST OPEN Terrace Room - 207/208Craig DuFord • Autumn Moody • Evelyn Wiggins

10:15am PDT

Expert Reviews: Rapid Feedback to Determine, Develop and Deliver a Better Customer ExperienceLIMITED SEATING Silver RoomSharon Carmichael • Matt Cullerton

2:00pm PDT

Valuation and the Path to Going PublicALMOST FULL Terrace Room - 206Lincoln Fish

3:15pm PDT

Mindset to Win Deals - Be A WinnerWAITLIST OPEN Golden Hall - Breakout AChris Stock