This event has ended. Visit the official site or create your own event on Sched.
Back To Schedule
Tuesday, June 26 • 2:00pm - 3:00pm
Getting your Launch Marketing Sh!t Together: What you need and how to use it. WAITLIST OPEN

Log in to save this to your schedule, view media, leave feedback and see who's attending!

Feedback form is now closed.
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Launch marketing is tough. Little or no data to draw from, even less time to execute, and not a lot of runway to get it right.

We’ll talk through the MVPs of your essential marketing assets to get started and how to use them to create something actionable.
  • Building your marketing personas
  • Mapping your buyers journey
  • Identifying your key messages
  • Planning actual campaigns and content
The result is a part-time marketer’s dream: An actionable, strategically-informed content plan, complete with measurable goals!

avatar for Lindsay LaShell

Lindsay LaShell

Owner, Director of Strategy, Diamond and Branch
Lindsay Dayton LaShell entered the workforce at the peak of the first dot-com bubble, where she learned about digital product management, usability, business management and spending your investors’ money on beanbags and pizza. Since then, she’s worked for funded startups, bootstrapped... Read More →

Tuesday June 26, 2018 2:00pm - 3:00pm PDT
Copper Room - 228
  TRACK 2: Seed