San Diego Startup Week 2018

Is design thinking enough? Innovation is one of the most important differentiators for business success.  Innovation can transform  products, processes, and / or  business models. In all cases, high impact innovation is about creating value. This workshop will explore the ways in which human centered design can be supercharged by engaging with the Innovation Radar, a compelling paradigm for innovation. With years of experience helping businesses and leaders innovate at pivotal moments, Danny, Tina and Mitch will demonstrate a simple way to ensure that empathetic designs are linked to business strategy. We have worked with a range of companies, including Pepsi, Honda, and Deloitte to apply design thinking methods in achieving strategic business results. This will be an experiential presentation that will invite participants to experiment with key concepts and tools.