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Wednesday, June 27 • 11:30am - 12:30pm
Strategic Value of PR for Startups WAITLIST OPEN

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Is your startup positioned for publicity? It’s no secret that press is great for driving investor and consumer interest, with added benefits including enhanced branding and SEO. At this session, dive into the world of public relations and learn the fundamentals of media relations. Attendees will gain a clearer understanding of the purpose and process of media relations, what the media wants to know about your company, when and how to effectively plan for a public relations campaign – plus Colette, Michelle and Monica’s quick tips for enhancing your PR efforts.

This session is targeted at leadership execs of Seed & Growth Stage companies.

avatar for Colette Mauzeralle

Colette Mauzeralle

Owner/Publicist, Contour PR + Social
Colette Mauzeralle delivers an in-depth knowledge of publicity and media relations and has facilitated campaigns for lifestyle and hospitality brands, nonprofit organizations, CRE investments, large-scale events and other industries ranging from fitness to food delivery apps. Her... Read More →

avatar for Monica Finch

Monica Finch

Senior Communications Manager, Classy
Monica Finch has been telling stories since she could talk, to everyone and anyone who'd listen. After making a career out of it, Monica worked at top agencies including Edelman and Ogilvy, where she shaped the stories and reputations for blue chip brands such as Ford, Microsoft... Read More →
avatar for Michelle Stansbury

Michelle Stansbury

President, Little Penguin PR
Michelle Stansbury excels at building credibility, generating positive press and media exposure, and positioning companies as experts in their industry. She runs San Diego-based Little Penguin PR, working with tech companies, life sciences, and professional services. Last year, Michelle... Read More →

Wednesday June 27, 2018 11:30am - 12:30pm PDT
Terrace Room - 209